Ziggo
services
Campaign, Channel design.
description
Bringing Ziggo’s new brand energy to life across every  touchpoint.
Capturing Wondrous Moments
At CapeRock, we collaborated closely with Design Bridge and Partners to evolve Ziggo’s refreshed brand identity into a vibrant and emotionally engaging visual world. The goal was to capture wondrous moments in sports and everyday life, reflecting the joy, connection, and energy that Ziggo brings to millions of homes across the Netherlands.

We extended the new brand into a dynamic motion and design system, centered around Ziggo’s iconic Z-device, a flexible graphic element inspired by the logo that frames authentic moments of excitement, surprise, and connection. This device became the heartbeat of the identity, translating seamlessly across TV, digital, and out-of-home applications.

From broadcast design to social and campaign assets, every element was crafted to feel human, modern, and unmistakably Ziggo. The result is a cohesive brand expression that brings together technology and emotion while celebrating the everyday magic of entertainment, sport, and connection.